Main Line Cardiology Practice — Academic Centre Gap Strategy
Client: Independent cardiology, Ardmore PA (2 cardiologists, Lankenau-affiliated). Challenge: Penn Medicine and Jefferson Health dominating cardiology searches. Practice invisible for Main Line patient searches. Programme: Main Line geographic specificity + specific subspecialty vocabulary + MD-authored YMYL content + Ardmore/Haverford local authority Results (9 months): Page 1 for 14 Main Line-specific cardiology searches | Penn Medicine and Jefferson displaced from 4 geographic-specific queries | New patient enquiries from organic: +220/month | YMYL E-E-A-T: improved
