Des Moines Financial Technology — Principal Financial FINRA/SEC SEO
Client: Investment analytics, Des Moines ($6.4M ARR). Challenge: Zero Principal retirement plan/group insurance vocabulary. VP Technology not finding. Programme: Principal FINRA/SEC retirement/insurance vocabulary + CDPA-native + GEO/AEO Results (11 months): Page 1 for 10 Des Moines fintech queries | Principal VP: organic discovery | EMC Insurance: evaluation | FINRA/CDPA: clean | Pipeline: $1.4M
